makes The Kellogg Group a group?
Alanna Kellogg founded The Kellogg Group in 1996 and is the companys
sole owner and employee. When clients need additional expertise and manpower,
Alanna draws upon the resources of other professional independent practitioners.
services does The Kellogg Group provide?
The Kellogg Group provides expertise in the fields of electronic
banking and technology marketing. For examples
of recent client work, check out the client showcase.
does The Kellogg Group work with advertising and public relations agencies?
Kellogg Group often works side-by-side with a clients agency
or any of the specialized firms often required to successfully market
products and services in todays complex environment. Other work
does not require the clients agency resources and so The Kellogg
Group works independently.
specializations does The Kellogg Group offer in technology marketing ?
Integrated marketing communications planning, hard-hitting
content (for collateral, websites, direct response vehicles, press
releases, white papers, sales presentations, customer newsletters, advertising
copy and more) and customer-centric messaging are the three hallmarks
of The Kellogg Groups experience.
Groups Alanna Kellogg is a heralded writer, including collateral,
press releases, direct
mail and other forms of written communication and an eagle-eyed
are projects priced?
It depends on the project and it depends on the client. Some work is priced
by the hour or the day, some by the project. Often, its the type
of work that suggests a pricing structure. Always, its client preference
that determines the final pricing method. Rates vary based on a projects
complexity and duration and start at $150 per hour.
is The Kellogg Group related to Kellogg Company?
It's not! We feature Special K cereal
at company breakfast meetings and think Tony the Tiger is greeeeaaaaaat
but The Kellogg Group has no other association with Kellogg
Company, the worlds leading producer of ready-to-eat cereals
based in Battle Creek, Michigan.
can I learn more about The Kellogg Group?
Simply contact us. Or if youd like to
receive occasional mailings that highlight industry trends, successful
business practices, and more, sign
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